https://www.chynabrackeen.com/home daily 1.0 2021-06-25 https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624374125223-4LVOTD9VRSCIXB8U3PB0/64789198_2316211698438510_1681339929558253568_n.jpg Home - “A f#@kin’ boss.” — Tyler Childers https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624400413867-53DTBL6YCGCJBLFBM6YE/60354629_10156340444835488_8923395389004972032_n.jpg Home - “A badass and a goddess. She’s just incredible.” — Vanessa May, Rainbow Girls https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624465885175-6Z4S6M8Y45SUIXO0TRSN/11154830_833133386724624_1932327154783330553_o.jpg Home - “A certified badass. Always love working with Chyna.” — Langhorne Slim https://www.chynabrackeen.com/arrow daily 0.75 2021-06-24 https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624468680761-QMWSJC1RV8H1F2NTAEIN/arrowmont+auctioninvitation.png ArrowMat - Arrowmont School of Arts & Crafts Initially contracted for crisis communications in the midst of a dispute over the property the school had occupied for 100 years, services expanded to include the update of branding materials, a membership campaign, general marketing and public relations, fundraising consultation and the development of the annual course catalog. https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/603e48b7-819c-4216-b2c9-672702488901/lpNn85p_.png ArrowMat https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/e93c4e47-685c-4c3a-a4c6-f720bb03f467/Arrowmont-2021.png ArrowMat Website https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/05b933de-8a4c-41ca-be01-ee5517163e8f/diagram-1.png ArrowMat Annual Fund Brochure https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/42de4038-7927-4e34-8649-a04e8ba88b71/diagram-2.png ArrowMat https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/90d5f33b-bc63-45b2-86c5-630f9b80b9a3/arrowmont+auctioninvitation.png ArrowMat https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/61d27379-70d0-4738-9841-c442ba4a3106/auction_invitationmaterials+copy.png ArrowMat https://www.chynabrackeen.com/pageko daily 0.75 2021-06-25 https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624578895801-0LTC1NVM0KPY93M72JYQ/ko+sub+interior+cover.png KO - Knoxville Opera Chyna Brackeen served as the Director of Marketing, Public Relations & Development as well as Rossini Festival Director at Knoxville Opera, a non-profit arts organization. While there, she developed and executed effective communications campaigns, outreach initiatives, educational programs, and special events to advance awareness of and participation with KO throughout Knoxville and the surrounding areas. As one of only three full-time staff members, she was also responsible for day-to-day operations of Knoxville Opera’s administrative duties, including fundraising, education/outreach, ticketing, office management, and communications; supervision of Ticketing and Education staff; budgets, projections, pricing, and goals; management of Board of Directors, key staff and consultants; strategic planning; and collaboration with business, community, and government leaders. https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624585611211-AIW7YKFN5EBVBUFXEDCA/ko+cover.png KO - Season Companion Guide The 2004/05 Knoxville Opera Season Companion Guide sought to break down common misconceptions about opera and make it more accessible. With a tongue-in-cheek style, an etiquette guide, and free tickets for friends of subscribers, the subscription campaign was a tremendous success and resulted in a fully sold out season for the first time in the company's history. https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/98d84306-475e-497d-a368-ceaaa38670b2/ko+rock+songs.jpg KO https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/01a66cd9-7415-45cd-8cc6-9f736f350517/ko+culture.jpg KO https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/99eca1ff-c2ed-491c-92cc-6b2affe9c957/ko+socks.jpg KO https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/5cc6221d-3824-4830-a275-16b7b1061298/ko+mistletoe.jpg KO https://www.chynabrackeen.com/tnbijou daily 0.75 2021-06-25 https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624498318974-EL8NCS9E8IGTDYAHZO1I/tnt7.jpg TNBijou - Historic Tennessee Theatre Bijou Theatre In her tenure as the Director of Marketing for AC Entertainment, Brackeen served as the longest running marketing director for both the Historic Tennessee Theatre and the Bijou Theatre. https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624589278165-TCHVLAT9ZDUGM02QCOFN/httf+bway+flyer.png TNBijou - Make it stand out Broadway at the Tennessee subscription flyer https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624573745610-P1ZLVCXKFTHJ1QK4DZB9/friends+of+bijou.jpg TNBijou - Make it stand out Bijou fundraising campaign https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624567478835-JEJ0MBXICEVRVBA1OS7J/httf+full+interior+subs+fall.jpg TNBijou - Make it stand out Interior - Fall 2007 mini-series subscription brochure https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624567791772-W1WI14MIQG078TZ505KJ/httf+winter+subs+interior.jpg TNBijou - Make it stand out Interior - Winter 2008 mini-series subscription brochure https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624568087068-2CZLWGUJBN62XHBNER9T/bijou+fest+of+the+arts.png TNBijou - Make it stand out Front and back of the Bijou Fall Festival of the Arts oversized postcard. This eclectic series of shows was promoted via an aggressive guerrilla marketing campaign including a camel walk through town, pink flamingos “flocking” public parks and yards throughout the city, pop-up bellydance performances, and street chalk art. https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624567542807-RN6KL3UMHV7JIZAPUFAU/httf+exterior+winter.jpg TNBijou - Make it stand out Exterior - Winter 2008 mini-series subscription brochure https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624590621658-OW97SXUGTCUDBKSRG8YN/httf+print.png TNBijou - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624567372082-QBJZ01DCT1Y11UASV2BA/httf+exterior+subs+full.jpg TNBijou - Make it stand out Exterior - Fall 2007 mini-series subscription brochure https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624585818811-1MR0O6XWO0Y2TVIBFSNH/httf+website.jpg TNBijou - Make it stand out Historic Tennessee Theatre website redesign https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624590138652-Z45F1WT7ZWJ9NENAKXR0/httf+80th+copy.png TNBijou - Make it stand out In addition to handling the marketing and public relations for the Theatre’s 80th birthday, Brackeen planned and executed this event and the subsequent month-long celebration - complete with a cake in the shape of the iconic marquee, large enough to serve over 5000 people. https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624588421589-DF2LSV3KDLUO37QZ9DIP/httf+bway+3.png TNBijou - Make it stand out Broadway at the Tennessee promo materials https://www.chynabrackeen.com/olesmoky daily 0.75 2021-06-23 https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624404358835-FOQFQPXL5MB15SAHFDVZ/gjDYMiXA.jpeg OleSmoky - Ole Smoky Tennessee Moonshine Tasked with the branding and launch of the first federally licensed moonshine from Tennessee, with the marching orders that there be no paid advertising. Brackeen orchestrated a robust public relations campaign, “front porch concerts” at the distillery, tasting events, and a series of launch parties. Within the first week of business, sales exceeded first quarter expectations. https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624403935737-AXC3FGZC897IKD321SSQ/Screen+Shot+2021-06-22+at+7.17.52+PM.png OleSmoky - Today Show Jenna Wolfe from the Today Show visited during opening weekend. The Ole Smoky feature was the first pitched story from East Tennessee to air on Today since the 1960s. (Watch video by clicking on image) https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624405531659-MNWYY370TME7KZW5IITP/10654+Ole+Smoky+Moonshine+RC+1-1+copy.jpg OleSmoky Rack card - front https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624405603409-29URZFT2ARO018HZOZKI/10654+Ole+Smoky+Moonshine+RC+1-2+copy.jpg OleSmoky Rack card - back https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624408116717-4W806JXRXOCHTPOFS1KY/ole-smoky-moonshine-22.jpg OleSmoky - Front Porch Concerts & Partnerships with Music Brands Free concerts featuring up-and-coming artists as well as established country and bluegrass acts draw in the crowds, and free tastings of moonshine hook them! Moonshine and music are a natural pair, which made partnerships with the Bijou Theatre (the Ole Smoky Moonshine Concert Series) and Nashville’s Music City Roots (a weekly live music showcase) a perfect fit. https://www.chynabrackeen.com/tbl daily 0.75 2021-09-07 https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624481533670-VJ9Y49IJXYWSNTJQE7RA/strangertome-theblacklillies+digital+cover.jpeg TBL - The Black Lillies In 2009, The Black Lillies were a local Knoxville band who had just completed their debut album. While musically compelling, the band lacked clear direction and goals, and weren’t sure whether they would ever play outside of their hometown. After seeing them perform live, Brackeen took an immediate interest in the group and reached out to some radio contacts across the country. With national airplay heating up, she turned her attention to booking and landed a 39-date coast-to-coast tour (in a 40 day period … lessons were learned!). The tour kicked off with an opening slot at a sold out show at the venerable Ryman Auditorium. Upon returning from the tour, the band officially signed with Brackeen for management, booking, marketing and production services. To put it more succinctly, Chyna has been responsible for everything except writing and playing the music (though she did land her first co-writing credit in 2018). https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624487760006-B1WQBGX4E1DQAZ9IC8R8/12in+LABEL_1_BlackLillies_FINAL.jpg TBL - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624488003376-HR8TZJMH87YSQVZ179XQ/BLACK+Lillies+HARD+TO+PLEASE+TOUR+POSTER.jpg TBL - Make it stand out Blank Tour Poster (mailed to venues) https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624488080428-DK439JK34RIV4XNKTZFJ/12in+LABEL_2_BlackLillies_FINAL.jpg TBL - Make it stand out Vinyl labels https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624487647681-6MDKJYDQY2CVX9HZ0S0W/ATOZ_VINYL_SLEEVE_BL_1_3.jpg TBL - Make it stand out Sleeve for first record (double album) https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624486866887-TYZVATO5TTVGDH8MR58Z/IMG_4049.jpeg TBL Vinyl and labels (double album) https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624486642368-W3HSVHGE7XNSSQS195DK/IMG_4046.jpeg TBL Stranger to Me vinyl gatefold interior packaging (2018) https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624487323176-G6CH5DO5VKWQO4FCM19E/htpgatefoldimage.jpg TBL - Make it stand out Hard to Please vinyl gatefold packaging (2015) https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624491049414-5ONBV7GNLHBCVO1GS551/rfbtt+tbl.jpg TBL - Make it stand out Runaway Freeway Blues album release show https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624491197807-X6XLBXR4GD2DU62YL4NP/tbl+htp+girls+2.jpg TBL Merchandise team for Hard to Please album release show https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624491222143-KJP6MAYDGY6MOX72WEZU/tbl+htp+girls.jpg TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624491436995-T6D5G13YKEMY72RINYW4/TBL+NYE+full+poster+for+FB.jpg TBL Rock & Roulette / New Year’s Eve / Hangover Ball Promo Poster https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624491373404-DE4B27O1UROPZYKGRDQI/tbl+nye+2018.jpg TBL - Make it stand out Night two https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624491309341-ANAZYG7UDAKPK4KG3Y2F/tbl+nye+rock+and+roll26232010_10157171852279578_6645856565701235911_o.jpg TBL Rock & Roulette 2-Night New Year’s Extravaganza (night one) https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624492088029-08Q9Q4ZZ6WV8OQZCVCU3/nye+pre+midnight.jpg TBL - Make it stand out Audience view during countdown https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624491552783-9YKZVELT4ET10BI8RLEI/lillies_nye_0455%2Bport.jpg TBL Details of NYE set https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624491523480-HZFQY6T68WIGXWBPWU96/lillies_nye_0468%2Bport.jpg TBL New Year’s Eve 12.31.14 https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1624492049764-WYH0AP6W4751C1PEKJ46/nye+ball+and+confetti.jpg TBL - Make it stand out Midnight ball drop, confetti cannons, and globe light reveal https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1631044132780-I53JE05AQM28PUFS8U5J/tbl+whiskey+short+poster.jpg TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1631044909118-T01AJK4LTT7B2GC1VGU1/baisden+short.jpg TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/1631043900095-E55Y3OZNBVF99QCZQYU3/tbl+poster+status.jpg TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/33b74219-2fc3-4320-8d4c-f7e45154d302/tbl+tee+2.jpg TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/8e26cf30-1d7a-4496-8546-029d5470fda6/tbl+tee+3.jpg TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/635b0c91-e4d3-4097-9bbe-00af45b16aaa/tbl+tee+4.jpg TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/ba084944-f0f2-4c03-af13-fa34f221c471/tbl+tee+5.jpg TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/d1ae6f57-cc99-41a9-8259-c6972f04b600/tbl+tee+7.jpg TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/7fe243c3-274c-48b7-88b4-9765750bb81e/tbl+merch.jpg TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/0c4e1ae5-d166-4fc2-90c5-1405f7607c17/Screen+Shot+2021-06-23+at+7.56.51+PM.png TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/7ba59838-bb54-4c04-9a88-16a5a428dbfc/Screen+Shot+2021-06-23+at+7.53.39+PM.png TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/2ca3502c-4730-4580-a2b5-93b170a956e8/Screen+Shot+2021-06-23+at+7.54.17+PM.png TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/6768e31f-1aca-48d2-a50f-c7b12563b598/Screen+Shot+2021-06-23+at+7.54.53+PM.png TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/193dcce6-7593-4eec-a862-046064539ca5/Screen+Shot+2021-06-23+at+7.55.23+PM.png TBL https://images.squarespace-cdn.com/content/v1/60d15151b775414c7bd00f6e/a2493131-1038-4071-8dd2-7acefd497f0f/Screen+Shot+2021-06-23+at+7.56.03+PM.png TBL https://www.chynabrackeen.com/rnb daily 0.75 2021-06-24